A local Vertiv office has detected through the use of an ABM (Account Based Marketing) platform that there is strong interest from current and potential customers in 3-phase UPS. Thanks to this finding, this team has made the decision to promote power solutions for high-demand data centers, and they have focused mainly on the Vertiv Liebert EXM, which represents the perfect solution for current market needs.
The objective is to showcase the company more effectively
Here the appropriate digital environment for the strategy was defined.
A strategy to attract quality leads
I am ready
A wonderful opportunity
I really enjoyed doing this test. I hope it is what the position and the company needs.
Parts of the strategy
Google ADS, Linkedin ADS and other platforms will be a great stage for the strategy.
An interesting part to generate lead nurturing
In the medium term, significant growth is sought
SEO AND BLOG
Create a time extension strategy
Create a grading system by levels, not by scores. .